Privacy Policy of www.thelackprinciple.com

This Website collects some Personal Data from its Users.

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Data Controller 

thelackprinciple.com is an Sturdy Entrepreneurs site

Owner contact email: privacy@sturdyentrepreneurs.com

Types of data collected 

Among the Personal Data collected by this Website, either independently or through third parties, there are: Usage data; Cookie; e-mail; first name; surname; telephone number; date of birth; city; address; nation; province; POSTAL CODE; business sector; Data communicated while using the service.

Complete details on each type of data collected are provided in the dedicated sections of this privacy policy or through specific information texts displayed before the data is collected.
Personal Data may be freely provided by the User or, in the case of Usage Data, collected automatically when using this Website.
Unless otherwise specified, all data requested by this website are mandatory. If the User refuses to communicate them, it may be impossible for this Website to provide the Service. In cases where this Website indicates some Data as optional, Users are free to refrain from communicating such Data, without this having any consequence on the availability of the Service or on its operation.
Users who have doubts about which data are mandatory are encouraged to contact the owner.
Any use of Cookies – or other tracking tools – by this Website or by the owners of third party services used by this Website, unless otherwise specified, is intended to provide the Service requested by the User, as well as for the additional purposes described in this document and in the Cookie Policy, if available.

The User assumes responsibility for the Personal Data of third parties obtained, published or shared through this Website and guarantees to have the right to communicate or disseminate them, freeing the Owner from any liability to third parties.

Method and place of processing of the collected data
Processing methods

The Data Controller adopts appropriate security measures to prevent unauthorized access, disclosure, modification or destruction of Personal Data.
The processing is carried out using IT and / or telematic tools, with organizational methods and with logic strictly related to the purposes indicated. In addition to the Data Controller, in some cases, other parties involved in the organization of this Website (administrative, commercial, marketing, legal, system administrators) or external parties (such as suppliers of third party technical services, postal couriers) may have access to the Data. , hosting providers, IT companies, communication agencies) also appointed, if necessary, as Data Processors by the Owner. The updated list of Managers can always be requested from the Data Controller.

Legal basis of the processing

The Owner processes Personal Data relating to the User in the event that one of the following conditions exists:

the User has given consent for one or more specific purposes; Note: in some jurisdictions the Data Controller may be authorized to process Personal Data without the User’s consent or another of the legal bases specified below, as long as the User does not object (“opt-out”) to such treatment. However, this is not applicable if the processing of Personal Data is governed by European legislation on the protection of Personal Data;
the processing is necessary for the execution of a contract with the User and / or for the execution of pre-contractual measures;
the processing is necessary to fulfill a legal obligation to which the Data Controller is subject;
the processing is necessary for the performance of a task of public interest or for the exercise of public authority vested in the owner
the processing is necessary for the pursuit of the legitimate interest of the Data Controller or third parties.
However, it is always possible to ask the Data Controller to clarify the concrete legal basis of each treatment and in particular to specify whether the treatment is based on the law, provided for by a contract or necessary to conclude a contract.

Place
The Data is processed at the Data Controller’s operating offices and in any other place where the parties involved in the processing are located. For more information, contact the owner.
The User’s Personal Data may be transferred to a country other than that in which the User is located. To obtain further information on the place of processing, the User can refer to the section relating to the details on the processing of Personal Data.

The User has the right to obtain information regarding the legal basis for the transfer of Data outside the European Union or to an international organization governed by public international law or consisting of two or more countries, such as the UN, as well as regarding the security measures adopted by the Data Controller to protect the Data.

The User can check whether one of the transfers described above takes place by examining the section of this document relating to the details on the processing of Personal Data or request information from the Data Controller by contacting him at the opening details.

Retention period
The Data are processed and stored for the time required by the purposes for which they were collected.

Therefore:

Personal Data collected for purposes related to the execution of a contract between the Owner and the User will be retained until the execution of this contract is completed.
Personal data collected for purposes related to the legitimate interest of the owner will be retained until this interest is satisfied. The User can obtain further information regarding the legitimate interest pursued by the Owner in the relevant sections of this document or by contacting the Owner.
When the processing is based on the User’s consent, the Data Controller may keep the Personal Data longer until such consent is revoked. Furthermore, the Data Controller may be obliged to keep Personal Data for a longer period in compliance with a legal obligation or by order of an authority.

At the end of the retention period, the Personal Data will be deleted. Therefore, at the end of this term the right of access, cancellation, rectification and the right to data portability can no longer be exercised.

Purpose of processing the collected data 

The User’s Data are collected to allow the Owner to provide the Service, fulfill legal obligations, respond to requests or executive actions, protect their rights and interests (or those of Users or third parties), identify any malicious activities. or fraudulent, as well as for the following purposes: Displaying content from external platforms, Statistics, Platform and hosting services, Registration and authentication, Access to accounts on third party services, Advertising, Contacting the User, Interaction with social networks and external platforms, Remarketing and behavioral targeting, Comment on content and Management of data collection and online surveys.

To obtain detailed information on the purposes of the processing and on the Personal Data processed for each purpose, the User can refer to the “Details on the processing of Personal Data” section.

Facebook permissions requested by this website
This Website may require some Facebook permissions that allow it to perform actions with the User’s Facebook account and to collect information, including Personal Data, from it. This service allows this Website to connect with the User’s account on the Facebook social network, provided by Facebook Inc.

For more information on the following permissions, refer to the Facebook permissions documentation and the Facebook privacy policy.

The required permissions are as follows:

Basic information

The basic information of the User registered on Facebook which normally includes the following Data: id, name, image, gender and language of localization and, in some cases, the “Friends” of Facebook. If the User has made further data publicly available, they will be available.

Access to private data

Allows access to the private data of the User and friends.

Access to activities

Provides access to the User’s activity list.

Details on the processing of Personal Data
Personal Data is collected for the following purposes and using the following services:

Access to accounts on third party services

This type of service allows this Website to collect Data from your accounts on third party services and perform actions with them.
These services are not activated automatically, but require the express authorization of the User.

Access to the Facebook account (this Website)

This service allows this Website to connect with the User’s account on the Facebook social network, provided by Facebook, Inc.

Permissions asked: Access to private data; Access to activities.

Place of processing: United States – Privacy Policy. Subject adhering to the Privacy Shield.

Access to the Stripe account (Stripe Inc)

This service allows this Website to connect with the User’s account on Stripe, provided by Stripe, Inc.

Personal Data processed: various types of Data as specified in the privacy policy of the service.

Place of processing: United States – Privacy Policy. Subject adhering to the Privacy Shield.

Access to the Twitter account (Twitter, Inc.)

This service allows this Website to connect with the User’s account on the Twitter social network, provided by Twitter, Inc.

Personal Data processed: various types of Data as specified in the privacy policy of the service.

Place of processing: United States – Privacy Policy. Subject adhering to the Privacy Shield.

Contact the user

Mailing list or newsletter (this Website)

By registering with the mailing list or newsletter, the User’s email address is automatically added to a list of contacts to which email messages containing information, including commercial and promotional information, relating to this Website may be transmitted. User’s email address may also be added to this list as a result of registering on this Website or after making a purchase.

Personal Data processed: city; surname; Cookie; date of birth; e-mail; address; first name; telephone number.

Contact form (this Website)

By filling out the contact form with their data, the User consents to their use to respond to requests for information, quotes, or any other nature indicated by the form header.

Personal Data processed: CAP; city; surname; date of birth; e-mail; address; nation; first name; telephone number; province; business sector.

Interaction with social networks and external platforms

This type of service allows interaction with social networks or other external platforms directly from the pages of this Website.
The interactions and information acquired from this Website are in any case subject to the User’s privacy settings relating to each social network.
This type of service may still collect traffic data for the pages where the service is installed, even when Users do not use it.
It is recommended to log out from the respective services to make sure that the data processed on this Website is not connected back to the User’s profile.

Linkedin button and social widgets (LinkedIn Corporation)

The LinkedIn button and social widgets are interaction services with the Linkedin social network, provided by LinkedIn Corporation.

Personal Data processed: Cookies; Usage data.

Place of processing: United States – Privacy Policy. Subject adhering to the Privacy Shield.

Like button and Facebook social widgets (Facebook, Inc.)

The “Like” button and Facebook social widgets are interaction services with the Facebook social network, provided by Facebook, Inc.

Personal Data processed: Cookies; Usage data.

Place of processing: United States – Privacy Policy. Subject adhering to the Privacy Shield.

Tweet button and Twitter social widgets (Twitter, Inc.)

The Tweet button and Twitter social widgets are interaction services with the Twitter social network, provided by Twitter, Inc.

Personal Data processed: Cookies; Usage data.

Place of processing: United States – Privacy Policy. Subject adhering to the Privacy Shield.

“Pin it” button and Pinterest social widgets (Pinterest, Inc.)

The “Pin it” button and Pinterest social widgets are interaction services with the Pinterest platform, provided by Pinterest Inc.

Personal Data processed: Cookies; Usage data.

Place of processing: United States – Privacy Policy.

YouTube button and social widgets (Google Ireland Limited)

The YouTube button and social widgets are interaction services with the YouTube social network, provided by Google Ireland Limited.

Personal Data processed: Usage data.

Place of processing: Ireland – Privacy Policy. Subject adhering to the Privacy Shield.

Registration and authentication

By registering or authenticating, the User allows this Website to identify him and give him access to dedicated services.
Depending on what is indicated below, the registration and authentication services could be provided with the help of third parties. If this happens, this Website will be able to access some Data stored by the third party service used for registration or identification.
Some of the services listed below may also collect Personal Data for targeting and profiling purposes; to learn more, please refer to the description of each service.

WordPress.com Single Sign On (Automattic Inc.)

WordPress.com Single Sign On is a registration and authentication service provided by Automattic Inc. and connected to the WordPress.com network.

Personal Data processed: various types of Data as specified in the privacy policy of the service.

Place of processing: United States – Privacy Policy.

Instagram Authentication (Instagram, Inc.)

Instagram Authentication is a registration and authentication service provided by Instagram, Inc. and connected to the Instagram social network.

Personal Data processed: various types of Data as specified in the privacy policy of the service.

Place of processing: United States – Privacy Policy.

Platform and hosting services

These services are intended to host and operate key components of this Website, making it possible to provide this Website from a single platform. These platforms provide the Owner with a wide range of tools such as, for example, analytical tools, for managing user registration, for managing comments and the database, for e-commerce, for processing payments etc. The use of these tools involves the collection and processing of Personal Data.
Some of these services work through servers geographically located in different places, making it difficult to determine the exact place where Personal Data is stored.

WordPress.com (Automattic Inc.)

WordPress.com is a platform provided by Automattic Inc. that allows the Owner to develop, run and host this Website.

Personal Data processed: various types of Data as specified in the privacy policy of the service.

Place of processing: United States – Privacy Policy.

Viewing content from external platforms

This type of service allows you to view content hosted on external platforms directly from the pages of this Website and interact with them.
This type of service may still collect data on web traffic relating to the pages where the service is installed, even when users do not use it.

Google Fonts (Google Ireland Limited)

Google Fonts is a font style visualization service managed by Google Ireland Limited that allows this Website to integrate such content within its pages.

Personal Data processed: Usage data; various types of data as specified in the privacy policy of the service.

Place of processing: Ireland – Privacy Policy. Subject adhering to the Privacy Shield.

YouTube Video Widget (Google Ireland Limited)

YouTube is a video content viewing service managed by Google Ireland Limited that allows this Website to integrate such content within its pages.

Personal Data processed: Cookies; Usage data.

Place of processing: Ireland – Privacy Policy. Subject adhering to the Privacy Shield.

Vimeo Video (Vimeo, LLC)

Vimeo is a video content viewing service managed by Vimeo, LLC that allows this Website to integrate such content within its pages.

Personal Data processed: Cookies; Usage data.

Place of processing: United States – Privacy Policy. Subject adhering to the Privacy Shield.

Comment on the contents

Commenting services allow Users to formulate and make public their comments regarding the content of this Website.
Users, depending on the settings decided by the Owner, can also leave comments anonymously. If there is an email among the Personal Data released by the User, this could be used to send notifications of comments regarding the same content. Users are responsible for the content of their comments.
In the event that a comment service provided by third parties is installed, it is possible that, even if the Users do not use the comment service, it collects traffic data relating to the pages in which the comment service is installed. .

Facebook Comments (Facebook, Inc.)

Facebook Comments is a service managed by Facebook, Inc. that allows the User to leave their comments and share them within the Facebook platform.

Personal Data processed: Cookies; Usage data.

Place of processing: United States – Privacy Policy. Subject adhering to the Privacy Shield.

Management of data collection and online surveys

This type of service allows this Website to manage the creation, implementation, administration, distribution and analysis of online forms and surveys in order to collect, save and reuse the Data of the Users who respond.
The Personal Data collected depends on the information requested and provided by Users in the corresponding online form.

These services can be integrated with a wide range of third-party services to allow the Owner to carry out subsequent actions with the processed Data – for example, contact management, sending messages, statistics, advertising and payment processing.

Ads for Facebook contact acquisition (Facebook, Inc.)

Ads for Facebook contact acquisition is an advertising and data collection service provided by Facebook, Inc. which allows Users to be shown advertisements in the form of forms already pre-populated with the Personal Data of their Facebook profiles, such as names and email addresses. Depending on the type of ad, Users may be required to provide additional information.


The submission of the form involves the collection and processing of this data by the Data Controller pursuant to this privacy policy and only for the specific purpose indicated in the form and / or within this privacy policy, where applicable.


The User can exercise their rights at any time, including the right to withdraw consent to the processing of their Data, as specified in the section containing information on the User’s rights in this privacy policy.

Personal Data processed: city; surname; Cookie; date of birth; Data communicated while using the service; Usage data; e-mail; address; first name; telephone number.

Place of processing: United States – Privacy Policy – Opt out. Subject adhering to the Privacy Shield.

Advertising

This type of service allows the User Data to be used for commercial communication purposes. These communications are shown on this Website in the form of banners and other forms of advertising, also in relation to the interests of the User.
This does not mean that all Personal Data is used for this purpose. Data and conditions of use are indicated below.
Some of the services listed below may use Cookies or other Identifiers to identify the User or use the behavioral retargeting technique, i.e. display personalized advertisements based on the User’s interests and behavior, also detected outside this Website. For more information on this, we suggest you check the privacy policies of the respective services.
In addition to the opt-out features offered by the services listed below, the User can opt-out by visiting the opt-out page of the Network Advertising Initiative.

Users can also choose not to participate in certain advertising features through the corresponding device configuration options, such as the mobile device advertising configuration options or the generic advertising configuration.

Adserve.zone / Artworx (Adserve.zone / Artworx AS)

Adserve.zone / Artworx is an advertising service provided by Adserve.zone / Artworx AS.

Personal Data processed: Cookies; Usage data.

Direct Email Marketing (DEM) (this Website)

This Website uses User Data to send commercial proposals relating to services and products provided by third parties or not related to the product or service provided by this Website.

Personal Data processed: surname; e-mail; first name.

Google AdSense (Google Ireland Limited)

Google AdSense is an advertising service provided by Google Ireland Limited. This service uses the “DoubleClick” Cookie, which tracks the use of this Website and the user’s behavior in relation to advertisements, products and services offered.
The User can decide at any time to disable all DoubleClick cookies by going to: Ads Settings.

Personal Data processed: Cookies; Usage data.

Place of processing: Ireland – Privacy Policy – Opt Out. Subject adhering to the Privacy Shield.

Remarketing and behavioral targeting

This type of service allows this Website and its partners to communicate, optimize and serve advertisements based on the past use of this Website by the User.
This activity is facilitated by the tracking of Usage Data and the use of Cookies and other Identifiers to collect information which is then transferred to the partners who manage the remarketing and behavioral targeting activities.
Some services offer a remarketing option based on email address lists.
In addition to the opt-out features offered by the services listed below, the User can opt-out by visiting the opt-out page of the Network Advertising Initiative.

Users can also choose not to participate in certain advertising features through the corresponding device configuration options, such as the mobile device advertising configuration options or the generic advertising configuration.

LinkedIn Website Retargeting (LinkedIn Corporation)

LinkedIn Website Retargeting is a remarketing and behavioral targeting service provided by LinkedIn Corporation that connects the activity of this Website with the LinkedIn advertising network.

Personal Data processed: Cookies; Usage data.

Place of processing: United States – Privacy Policy – Opt Out. Subject adhering to the Privacy Shield.

Facebook Remarketing (Facebook, Inc.)

Facebook Remarketing is a remarketing and behavioral targeting service provided by Facebook, Inc. that connects the activity of this Website with the Facebook advertising network.

Personal Data processed: Cookies; Usage data.

Place of processing: United States – Privacy Policy – Opt Out. Subject adhering to the Privacy Shield.

Statistics

The services contained in this section allow the Data Controller to monitor and analyze traffic data and are used to keep track of User behavior.

WordPress Stat (Automattic Inc.)

WordPress Stats is a statistics service provided by Automattic Inc.

Personal Data processed: Cookies; Usage data.

Place of processing: United States – Privacy Policy.

Adobe Analytics (Adobe)

Adobe Analytics is a statistics service provided by Adobe.

Personal Data processed: Cookies; Usage data.

Place of processing: United States – Privacy Policy – Opt Out. Subject adhering to the Privacy Shield.

Google Analytics (Google Ireland Limited)

Google Analytics is a web analytics service provided by Google Ireland Limited (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Website, compiling reports and sharing them with other services developed by Google.
Google may use the Personal Data to contextualize and personalize the advertisements of its own advertising network.

Personal Data processed: Cookies; Usage data.

Place of processing: Ireland – Privacy Policy – Opt Out. Subject adhering to the Privacy Shield.

Google Analytics with anonymized IP (Google Ireland Limited)

Google Analytics is a web analytics service provided by Google Ireland Limited (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Website, compiling reports and sharing them with other services developed by Google.
Google may use the Personal Data to contextualize and personalize the advertisements of its own advertising network.
This Google Analytics integration makes your IP address anonymous. Anonymization works by shortening the IP address of the Users within the borders of the member states of the European Union or in other countries adhering to the agreement on the European Economic Area. Only in exceptional cases, the IP address will be sent to Google’s servers and shortened within the United States.

Personal Data processed: Cookies; Usage data.

Place of processing: Ireland – Privacy Policy – Opt Out. Subject adhering to the Privacy Shield.

Rights of the User
Users can exercise certain rights with reference to the Data processed by the Data Controller.

In particular, the User has the right to:

withdraw consent at any time. The User can revoke the consent to the processing of their Personal Data previously expressed.
oppose the processing of their data. The user can oppose the processing of their data when it occurs on a legal basis other than consent. Further details on the right to object are indicated in the section below.
access their data. The user has the right to obtain information on the data processed by the owner, on certain aspects of the processing and to receive a copy of the data processed.
verify and request rectification. The User can verify the correctness of their Data and request its updating or correction.
obtain the limitation of the treatment. When certain conditions are met, the User may request the limitation of the processing of their Data. In this case, the Data Controller will not process the Data for any other purpose other than their conservation.
obtain the cancellation or removal of their Personal Data. When certain conditions are met, the User can request the cancellation of their Data by the Owner.
receive their data or have them transferred to another owner. The User has the right to receive his / her data in a structured format, commonly used and readable by an automatic device and, where technically feasible, to obtain its unhindered transfer to another owner. This provision is applicable when the Data is processed with automated tools and the processing is based on the User’s consent, on a contract to which the User is a party or on contractual measures connected to it.
propose a complaint. The User can lodge a complaint with the competent personal data protection supervisory authority or act in court.
Details on the right to object

When Personal Data are processed in the public interest, in the exercise of public authority vested in the Owner or to pursue a legitimate interest of the Owner, Users have the right to object to the processing for reasons related to their particular situation.

Users are reminded that, if their Data are processed for direct marketing purposes, they can oppose the processing without providing any reasons. To find out if the Data Controller processes data for direct marketing purposes, Users can refer to the respective sections of this document.

How to exercise your rights

To exercise User rights, Users can direct a request to the contact details of the Owner indicated in this document. Requests are filed free of charge and processed by the Data Controller as soon as possible, in any case within one month.

Cookie Policy
This website uses cookies and other identifiers. To find out more, the User can consult the Cookie Policy.

Further information on the treatment
Defense in court

The User’s Personal Data may be used by the Owner in court or in the preparatory stages for its eventual establishment for the defense against abuse in the use of this Website or related Services by the User.
The User declares to be aware that the Owner may be obliged to disclose the Data by order of the public authorities.

Specific information

At the request of the User, in addition to the information contained in this privacy policy, this Website may provide the User with additional and contextual information regarding specific Services, or the collection and processing of Personal Data.

System log and maintenance

For needs related to operation and maintenance, this Website and any third party services used by it may collect system logs, which are files that record the interactions and which may also contain Personal Data, such as the User IP address.

Information not contained in this policy

Further information in relation to the processing of Personal Data may be requested at any time from the Data Controller using the contact details.

Response to “Do Not Track” requests

This Website does not support “Do Not Track” requests.
To find out if any third-party services used support them, the User is invited to consult the respective privacy policies.

Changes to this privacy policy

The Data Controller reserves the right to make changes to this privacy policy at any time by notifying Users on this page and, if possible, on this Website and, if technically and legally feasible, by sending a notification to Users through one of the extremes contact number of which it is in possession. Please therefore consult this page frequently, referring to the date of the last modification indicated at the bottom.

If the changes concern treatments whose legal basis is consent, the Data Controller will collect the User’s consent again, if necessary.

Definitions and legal references
Personal Data (or Data)

Any information that, directly or indirectly, also in connection with any other information, including a personal identification number, makes a natural person identified or identifiable constitutes personal data.

Usage Data

This is information collected automatically through this Website (including from third-party applications integrated into this Website), including: the IP addresses or domain names of the computers used by the User who connects to this Website, the addresses in URI (Uniform Resource Identifier) ​​notation, the time of the request, the method used to forward the request to the server, the size of the file obtained in response, the numerical code indicating the status of the response from the server (successful, error, etc. .) the country of origin, the characteristics of the browser and operating system used by the visitor, the various temporal connotations of the visit (for example the time spent on each page) and the details of the itinerary followed within the Application, with particular reference to the sequence of the pages consulted, the parameters relating to the operating system and the IT environment of the User.

User

The individual who uses this Website who, unless otherwise specified, coincides with the Data Subject.

Interested

The natural person to whom the Personal Data refers.

Data Processor (or Manager)

The natural person, legal person, public administration and any other body that processes personal data on behalf of the Data Controller, as set out in this privacy policy.

Data Controller (or Owner)

The natural or legal person, public authority, service or other body which, individually or together with others, determines the purposes and means of the processing of personal data and the tools adopted, including the security measures relating to the operation and use of this Website. The Data Controller, unless otherwise specified, is the owner of this Website.

This Website (or this Application)

The hardware or software tool through which the Personal Data of Users are collected and processed.

Service

The Service provided by this Website as defined in the relative terms (if available) on this site / application.

European Union (or EU)

Unless otherwise specified, any reference to the European Union contained in this document is intended to be extended to all current member states of the European Union and the European Economic Area.

Cookies

Small portion of data stored within the User’s device.

Legal references

This privacy statement is drafted on the basis of multiple legislative systems, including articles. 13 and 14 of Regulation (EU) 2016/679.

Unless otherwise specified, this privacy policy applies exclusively to this Website.